Price with Precision.  

Win at the Checkout.

In the race for the last click, the final cart price is the ultimate decider. Move beyond guessing and start knowing how your total cost—item-by-item, promotion-by-promotion—stacks up against the competition in real-time.

Your Command Center for Competitive Domination

Live Menu & Item Pricing

See competitor price changes in real-time—from a single item to an entire basket.

How
We
Deliver
The
Edge

How We Deliver The Edge

Hyperlocal Price Tracking

We monitor competitor menu and product prices at a pin-code level, reflecting the exact prices your customers see.

Real-Time Alerting

Get instant notifications on key price changes for your most critical items, so you're never left behind.

Total Cost Analysis

We track all components—base price, delivery fees, and taxes—to show you the true cost to the customer.

Trend Visualization

Spot pricing patterns and strategies over time through intuitive dashboards, moving from reaction to prediction.

Basket Price Benchmarking

See how your total basket cost compares—are your bundles really the best deal?

How We Deliver The Edge

Define Key Baskets

We help you build and monitor the total cost of typical customer baskets (e.g., "Weeknight Dinner for 2," "Essential Grocery Run").

Competitive Basket Comparison

See a side-by-side analysis of what the same basket of goods costs on your platform versus every major competitor.

Affordability Scoring

We automatically flag when your basket becomes significantly more expensive, highlighting direct risks to your conversion rate.

Strategic Recommendations

Receive actionable insights on which items to adjust to win back the price-sensitive customer.

Define Key Baskets

We help you build and monitor the total cost of typical customer baskets (e.g., "Weeknight Dinner for 2," "Essential Grocery Run").

Affordability Scoring

We automatically flag when your basket becomes significantly more expensive, highlighting direct risks to your conversion rate.

Competitive Basket Comparison

See a side-by-side analysis of what the same basket of goods costs on your platform versus every major competitor.

Strategic Recommendations

Receive actionable insights on which items to adjust to win back the price-sensitive customer.

Promotional Price Tracking

Decode their discount playbook. See every “FLAT100” and “FREEDEL” offer the moment it goes live.

How We Deliver The Edge

How We Deliver The Edge

Campaign Discovery & Tracking

We automatically identify and categorize every active promotion across competitor platforms.

Depth & Frequency Analysis

Understand not just what promotions they run, but how deep the discounts are and how often they deploy them.

Performance Correlation

Correlate promotional activity with changes in competitor app store rankings and review volume to gauge campaign effectiveness.

Calendar Mapping

Build a predictive calendar of competitor sales, helping you plan your campaigns to stand out or strategically counter.

Program Deconstruction

We break down the mechanics of competitor loyalty programs (e.g., Swiggy One, Blinkit Superness)—pricing, benefits, and fine print.

Effective Discount Calculation

Compute the real-world value a subscriber gets per order, translating fuzzy benefits into hard numbers.

Value Proposition Benchmarking

Compare your program's perceived value against competitors to answer a critical question: "Is our subscription the best deal in the market?"

Retention Insight

Analyze how competitor subscriptions impact customer loyalty and repeat order behavior.

Subscription Value Analysis

Is your loyalty program as sticky as theirs? Quantify the real value of competitor subscriptions.

How We Deliver The Edge

Ready to transform your pricing from a guess
into a strategy?

Our Dynamic Pricing & Affordability Suite gives you the street-level intelligence to make every
price point a strategic win.

Our Dynamic Pricing & Affordability Suite gives you the street-level intelligence to make every price point a strategic win.